Documented in “GKMS Stand-Up 04) Keyword Generation” – https://docs.google.com/a/myersmediagroup.com/spreadsheet/ccc?key=0AhGkM7mSsh-4dElYRXNIRWUxX1p1UVRGa3QwTWhVUVE&authkey=CO3iqYgG&authkey=CO3iqYgG#gid=0
Define POS-specific case dictionary to be used to put EDW keywords in proper Title Case format. For foreign-language POS, contact the SEO Specialist to determine if they have any documentation from their language team to assist with this task.
Define Case Dictionary – Primary Language
Define Case Dictionary – 2nd Language
Define Case Dictionary – 3rd Language
QA Case Dictionaries
“travelocity-ca” reset.
“expedia-jp-en” reset.
“expedia-jp” reset.
“travelocity-com” completed.
“travelocity-ca” completed.
“expedia-us” completed.
“expedia-at” reset.
“expedia-at” completed.
“expedia-jp-en” completed.
“expedia-jp” completed.
“expedia-aago-my” completed.
“lastminute-au” completed.